Now booking 2027 conference dates for childcare, CACFP, and early childhood association events

Speaker on Marketing, Automation, and Enrollment for Service Based Businesses

Your Team Doesn’t Need Another Pep Talk. It Needs a System.

Mark built the marketing and automation that fills childcare classrooms. Now he can hand that same playbook to your business.

Recently on stage at

  • AUG 2026 Our Daily Bread CACFP Annual Child Care & Development Conference
  • MAY 2026 Early Childhood Education Empowerment ConferenceRhode Island
Mark, founder of Cool Clique
Booking 2027 Replies within 2 business days
Mark standing in front of a wall of children's drawings

About Mark

Twenty years in IT, pointed at one problem: empty classrooms.

Mark founded Cool Clique to build marketing and automation for childcare centers, preschools, and early learning programs. Nobody else. He spends his weeks inside the websites, CRMs, and follow up systems that centers actually run on, which is why his sessions skip the theory.

Every talk is written for this industry, not adapted from generic small business content. Owners and directors leave holding a plan they can start before they get back to the office.

  • FocusEnrollment marketing, automated family follow up, local visibility
  • Works withIndependent centers, preschools, and multi site childcare organizations
  • Based inSnellville, Georgia. Travels nationally, also speaks virtually

Sessions

Every session ends with something they can run Monday.

Pick a talk below, or Mark will write one around your conference theme.

Sessions below are shown in their childcare version. Mark adapts each one for wellness practices, service businesses, and other industries on request.

Signature session

Full classrooms aren't luck. They're a system.

The keynote version. Mark takes the room through the full enrollment engine: how families find a center, what makes them inquire, and the handful of automated steps that turn a tour request into a signed enrollment instead of a missed call.

Attendees leave with

An enrollment marketing checklist, one automation they can set up that week, and a straight answer on where their current marketing is losing families.

Foundations

Marketing your childcare center

A plain walkthrough of the website, follow up, and visibility pieces that move enrollment, and the ones that just look busy.

Attendees leave with

A short list of what to fix first, ranked by what actually fills seats.

Enrollment

From empty seats to waitlists

Why enrollment spikes around open house and then goes quiet, and how to run the same effort every month without burning out the director.

Attendees leave with

A repeatable monthly enrollment plan, not a once a year scramble.

Visibility

They're not choosing someone else. They never found you.

Most centers aren't losing to the competitor down the road. They're invisible at the exact moment a parent starts looking.

Attendees leave with

A local visibility plan so families find the center before they start comparing.

Need something else? Mark writes custom sessions around a conference theme or the specific challenge your association keeps hearing about.

Why book Mark

Book him when your room wants answers, not applause.

He speaks both languages, technology and the childcare floor, so nothing gets lost in translation.

Organizers bring Mark in because his sessions hold up after the conference ends. He has spent years inside the marketing and CRM systems childcare centers already pay for, and he shows directors how to get more out of what's sitting in front of them.

He'll also work with your team ahead of time to shape the talk around what your members are struggling with this year.

Regularly booked for

  • Early childhood education conferences & AEYC affiliates
  • CACFP annual conferences and trainings
  • Statewide childcare association events
  • Owner and director professional development days
  • Multi site childcare organization retreats
Mark gave our directors something they could use the next morning. That's the session that pays for itself.
Name, TitleConference or association name

Placeholder. Swap in a real quote after your next booked session.

Booking

Book Mark to speak

Tell us about your event. Mark reviews every request himself and replies within two business days.

Fields marked * are required. Your details go straight to Mark. No list, no sequence, no sharing.

Request received.Mark will follow up within two business days.